‘Plan W’ is a community investment program that aims to empower women through learning. Under ‘Plan W’, Diageo will empower 2 million women in 17 countries in Asia-Pacific by 2017. ‘Plan W’ aims to reach women of all socio-economic profiles. Various activities will reach women in at least 17 Asia Pacific markets reaching Australia, Cambodia, China, India, Indonesia, Japan, South Korea, Laos, and Malaysia, Myanmar, Nepal, Philippines, Singapore, Sri Lanka, Taiwan, Thailand and Vietnam.
The corporate booklet is also adapted into several languages such as English, Thai and Vietnamese to cater to the Asia-Pacific Market.